Olaplex is a revolutionary new salon applied hair treatment that allows you to go bright, go bold, and have the hair you’ve always dreamed of. As chemical processes break down the bonds that are essential for healthy hair, Olaplex steps in to repair them before any damage is done.
We all know that colouring and other salon services can cause damage and breakage to hair, but it’s a risk we take in order to give our clients the look they dream of. Chemical processes and thermal styling breaks down the disulphide bonds essential for a healthy head of hair, but thanks to Olaplex, damaged hair is a thing of the past. Olaplex is a new revolutionary salon service that repairs these bonds before they can combine with oxygen and eat away at the protein of the hair, which can lead to damage and breakage. Keeping these bonds intact will restore, maintain and protect the integrity of the hair, throughout the entire salon service.
Other treatments simply mask the incurred damage with wax, oil or silicone films on the exterior of the hairs – giving the illusion of improved hair condition. While these superficial solutions are temporary and only focus on the exterior of the hairs, Olaplex works by penetrating the hair and repairing the bonds from within.
Olaplex is versatile and protects all types of hair—straight, curly, coarse or fine—from damage caused by all chemicals, colours and lighteners, irrespective of brand or type of product. This means that, no matter who you are, you can have the hair you’ve always wanted.